April 25, 2022
Frazers Hospitality Supplies is a successful Jamaica-based import/export company that provides high-quality products to the island’s tourism and hospitality industry.
Frazers needed to rebrand themselves to stand out from the competition and gain more visibility in their industry. They wanted a new logo that was modern, easy to read and stood out from the crowd.
After discussing their goals with the team at Eflat, our designers got to create a new branding package that would help Frazer’s gain more traction in their industry. The end result was a professional logo and marketing materials that perfectly conveyed their image as a quality supplier for the tourism and hospitality industries.
Facebook & Instagram Templates
Next was a brand guidelines document, which provided the team at Frazer’s with all of the necessary information to ensure their logo was used correctly in marketing materials.
We created Facebook and Instagram design templates and guidelines to help Frazer’s ensure their social media presence aligned with their new brand image.
Webdesign and Development
With the branding in place, Eflat focused on a website redesign to further promote their business. This included a new design easily navigable and optimized for search engines so Frazer’s products were more visible to their target market. They also integrated a new e-commerce platform so customers could purchase products quickly and easily.
Responsive Mobile Design
The site’s analytics revealed that a whopping 80% of users were on mobile devices, so we focused on PROVIDING an excellent mobile experience.
Launch and Beyond
The end result of working with Eflat has been increased sales and customer satisfaction for Frazer’s Hospitality Supplies. We’re proud to have been their design team of choice, and we look forward to continuing our partnership as they grow!